Schwinn Image Gallery and Blog
The Schwinn Bicycle Company was founded by Ignaz Schwinn in Chicago in 1895, and quickly grew to become the main manufacturer of American bicycles through most of the 20th century. The story of its rise illustrates many principles of sound business operations, and its fall, which occurred in the face of the burgeoning of cycling in the United States in the 1970s and 1980s, demonstrates the opposite. In 2001, Schwinn was purchased at a bankruptcy auction by Pacific Cycle, a company known for mass-market brands.

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